Law, then legal design, then software
Same underlying question the whole way through: why does a process this repetitive still need a human to do it by hand?
Two law degrees
Trained as a lawyer across Italy and the UK — and came out of it more interested in how legal information is structured and communicated than in practising in the traditional sense.
FoundationsLegal architect & social media
Early work applying design thinking to legal content and information architecture — the first real step away from practising law and toward making it easier to understand.
Legal designWildcat Legal
Founded a digital marketing and legal innovation studio working with small businesses and law firms — part agency, part legal design lab, and a member of the Legal Design Network throughout.
FounderIntelligent document review
Worked with one of the earlier NLP-driven contract review platforms — a first close look at how machine learning could actually change legal document work, not just digitise it.
Legal techDocument automation
Worked alongside a leading document automation and e-signature platform.
Legal techBespoke automation, beyond just law
Everything learned building tools for lawyers, now applied more broadly: bespoke document generation, review, classification and support-chat tools for accountants, HR teams, real estate firms and small businesses — sometimes with AI, sometimes with plain automation.
Today